The partnership between SHADO and ACF FIORENTINA goes on

Violachannel is the themed channel created by SHADO for Fiorentina Football Club to continue the club’s presence online.
This is an example of innovative and efficient dialogue with a target audience whose common interest is a strong passion.

SHADO designs and tries out original content, integrating and taking advantage of the logistics of social networks and giving life to a new programme that brings together people and personal experience with those of ACF Fiorentina.

Over the years SHADO has developed a vertical structure in the online sporting entertainment sector aimed at monetisation and audience aggregation.